The Inspiration:
Clarity in Simplicity


Occam's Razor. We believe in simplicity. The philosophical idea behind Occam's Razor is that the simplest solution to a problem is most likely the correct one. We also prefer the effective approach and strive to create an environment in which problems are not more complicated than necessary. In business or life experiences, problems always carry a degree of complexity and uncertainty. It would be tempting to overthink them and devise an elaborate solution. However, if the simpler approach yields the same result, then we'll choose the simpler solution each and every time. We live by this thinking. Simplicity leads to clarity. Clarity leads to effective decision making. Effective decision making leads to better results. At Razor Projects, our goal is to deliver the best results for our clients.

Our Services


Market Intelligence
  • Price Clarity
  • Market Insights & Trends
  • Purchaser Insights & Trends
  • Absorption Data
Product Design
  • Product Type Definition
  • Unit Mix Identification
  • Floor Plan Review & Recommendation
  • Interior Design Review & Recommendation
  • Amenities Design Review & Recommendation
  • Outcome: Maximum Marketability and Saleability
Marketing Strategy
  • Vision and Goals Identification & Definition
  • Target Market Analysis
  • Branding Strategy
  • Positioning Strategy
  • Media & Event Planning
  • Creative Assets Management & Execution
Sales Strategy
  • Pricing Strategy
  • Realtor Outreach & Engagement
  • Team Recruitment & Management
  • In-Depth Sales Training
  • Contract Administration
  • KPI Monitoring & Reporting
  • Customer Care
  • After-Sales Service
Commercial Real Estate
  • Investment Sales
  • Leasing
Acquisitions and Dispositions
  • Land Assembly
  • Land Acquisition & Disposition